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THE CATALYST AUDIT

What's really blocking your next stage of growth?

The Catalyst Audit is a fast, no-fluff diagnostic used by business growth expert Sam Palazzolo to help leaders assess how scalable, aligned, and execution-ready their companies really are.

Is your business built to scale—or just bracing for the next fire drill?

This 5-question version is based on the full Catalyst Audit—an in-depth diagnostic covering nearly 100 questions across the 5 Pillars of Scaling Intelligence™. Every new growth-stage client takes the full audit before working with Sam.

In just 3 minutes, you'll measure your company across:

1. Strategy + AI

2. Leadership + Talent

3. Operations + Technology

4. Finance + Capital

5. Accelerated Growth

You’ll receive a total score out of 50, along with your Scaling Readiness Tier and clear next steps.

Built for founders, CEOs, and operators who want to grow smarter—not just harder.

Ready to see where your business stands?
Click the button below to begin the Catalyst Audit.

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THE CATALYST AUDIT

Rate each of the following statements based on how true each is for your organization today.

Use a 0 – 10 scale where:

0 = Not Evident (This doesn’t exist or isn’t being done at all)

5 = Partially Present (We’ve started, but it’s inconsistent, unclear, or not measured)

10 = Fully Operational, Measurable, and Consistently Applied (This is well-defined, embedded in our systems, and reviewed regularly)

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Answer honestly. The goal isn’t to impress—it’s to uncover blind spots before they become bottlenecks.

Sam Palazzolo
Real Strategies. Real Results.

Question 2 of 6

1. Strategy + AI

We have 3 clearly defined strategic priorities for the year, and more than 90% of our leadership can articulate them—plus, AI is actively integrated into two-thirds of those initiatives.

A

0 (Not Evident)

B

1

C

2

D

3

E

4

F

5 (Partially Present)

G

6

H

7

I

8

J

9

K

10 (Fully Operational, Measurable, and Consistently Applied)

Question 3 of 6

2. Leadership + Talent

Every member of our leadership team has defined KPIs tied directly to strategic goals, and we consistently track leadership accountability through formal reviews, dashboards, or scorecards.

A

0 (Not Evident)

B

1

C

2

D

3

E

4

F

5 (Partially Present)

G

6

H

7

I

8

J

9

K

10 (Fully Operational, Measurable, and Consistently Applied)

Question 4 of 6

3. Operations + Technology

 

Our core processes are documented, tech-enabled, and capable of handling a 10x or x² increase in demand without major manual intervention, team burnout, or restructuring.

A

0 (Not Evident)

B

1

C

2

D

3

E

4

F

5 (Partially Present)

G

6

H

7

I

8

J

9

K

10 (Fully Operational, Measurable, and Consistently Applied)

Question 5 of 6

4. Finance + Capital

 

We monitor our cash conversion cycle and working capital monthly, understand the key levers, and actively reallocate capital toward high-ROI growth initiatives with measurable outcomes.

A

0 (Not Evident)

B

1

C

2

D

3

E

4

F

5 (Partially Present)

G

6

H

7

I

8

J

9

K

10 (Fully Operational, Measurable, and Consistently Applied)

Question 6 of 6

5. Accelerated Growth

 

Our innovation efforts—whether internal or through M&A—produce measurable revenue and retention gains, and we have systems in place to track performance, integration, and execution velocity.

A

0 (Not Evident)

B

1

C

2

D

3

E

4

F

5 (Partially Present)

G

6

H

7

I

8

J

9

K

10 (Fully Operational, Measurable, and Consistently Applied)

Confirm and Submit